CPAC Systems is part of the Volvo Group, with over 25 years of building custom solutions for vehicles on land and sea everything from sensors and data tracking to fully automated driving systems. Complex stuff. Our job was to make it feel approachable.

We worked closely with their in-house UX team and key stakeholders to really understand their challenges, then rebuilt their website from the ground up in Webflow. New sitemap, new structure, all based on UX research so anyone can understand what they do, not just engineers.

On top of the website we did a soft rebrand, locking in fonts, colours and tone of voice, plus new photography and a hero video.